Mohamed ZOGHLAMI, co-founder of Afric’Up, an event dedicated to innovation and digital entrepreneurship made in Africa, expert in digital creative industry, analyzes the development of the sector in Africa. Its potential, its shortcomings as well. Starting with the training component.

While the global market for creative industries is estimated at 2.4 billion dollars, Africa accounts only for 5% despite a potential deemed large. The Covid-19 crisis, which has hit the players in the sector hard, is proving to be an opportunity. This is thanks to digital technology in particular…